Jake Gorelov

Partner

Headshot of Jake Gorelov

About Jake

Expertise

  • Co-leads Bain's research on insurgent brands
  • Specializes in consumer-led growth strategies for emerging and mature brands
  • More than 15 years of management consulting experience across Boston, New York, China, Japan, and the Netherlands

Jake Gorelov is a leader in our Consumer Products practice.

Jake has advised many of the top 50 consumer packaged goods companies across food, beverage, consumer health, and personal care categories. His work spans corporate strategy, brand strategy, mergers and acquisitions, revenue growth management, and embedding modern marketing capabilities. He advises clients on accelerating growth for insurgent brands and reinvigorating mature brands.

Jake co-leads Bain's research on insurgent brands, champions our Bain Brand Accelerator solution in North America, and serves as an advocate for the New York office consultant class.

Before joining Bain, Jake was a consultant at a leading strategy consulting firm and served on the strategy team at The New York Times. He holds an MBA from the Wharton School and a bachelor's degree in math and history from Williams College.

Outside of work, Jake is a trained sommelier, an avid tennis player, a member of the New York Junior Tennis League Next Board, and a proud parent of two young daughters.

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