Primary care is a critical and growing pillar of health system strategy. In a recent Bain survey, 77% of health system executives said they plan to expand their footprint by adding more practices and employing more primary care physicians in the next five to seven years.
Why? Patient outcomes remain paramount, as leaders recognize that primary care is essential to delivering consistent, high-quality care. Beyond improving clinical outcomes, however, the rationale for expansion reflects a strategic shift. Health systems are moving away from prioritizing primary care as an engine for referrals and ancillary revenue, instead focusing on its role in cost management and the patient experience.